SAN FRANCISCO–(BUSINESS WIRE)–Wells Fargo (NYSE:WFC) today announced the availability of Enhanced
Identity Theft Protection, which provides customers an easy way to
monitor their credit and check for inaccuracies that may indicate
identity theft. An expanded version of the current Identity Theft
Protection service, the enhanced service includes monthly triple credit
bureau reports and scores, online calculators, credit score tracker and
credit score alerts and is available through Wells Fargo insurance and
provided by Trilegiant Corporation.
Wells Fargo expanded and enhanced the service in response to customer
demand. “The original Identity Theft Protection provided customers a way
to monitor their credit to help watch for signs of identity theft,” said
Melanie Donaghy, Internet Services Group Online Service Marketing
Manager. “Customers told us they care about their credit score. Our
enhanced service gives them more of an ongoing credit management tool.
It fits right in with our overall focus on financial education. And they
are speaking with their clicks—they began signing up for this service
even before we began marketing it.”
Customers’ strong interest in protecting against identity theft is one
example of a broader concern—managing credit and finances in a turbulent
economy, said Robert Dudacek, Wells Fargo Insurance Direct Response
Group Manager. “Customers aren't only interested in getting their
credit score but also about understanding it better and tracking how it
changes over time,” Dudacek said. “At Wells Fargo, we know a credit
educated customer is a better banking customer. Most people are aware
that a credit score can affect their ability to qualify for a big
purchase, such as a home or car. Many don’t know exactly how.
that it can affect the rate they pay. Others may not know that a credit
score can affect not only purchases but insurance premiums. This new
service, with credit score trackers and alerts, gives customers a clear
picture of where they stand and how they can improve.”
The enhanced identity theft service offers a variety of tools to help
customers manage credit, including an online “Credit Score Simulator”
that lets customers see how a credit score changes if they decide to
reduce debt on mortgages or credit cards, refinance a loan, apply for a
credit card or consolidate debt into a new account. Filling in the
different situations and then running the scenario gives an online
picture of how financial decisions are tied to credit scores.
The Enhanced Identity Theft Protection service is available now and
customers can receive their credit report and score online in seconds.
Learn more at wellsfargo.com/insurance.
About Wells Fargo Online, Mobile &. Text Banking
Wells Fargo is a leading provider of online and mobile financial
services for individual consumers, small and middle market businesses,
and large corporations with a full range of banking, money movement,
investing, asset management. Other financial and risk management
products. Wells Fargo has been named the No. 1 Consumer Internet Bank in
North America by Global Finance magazine (November 2009), earned
an “A” grade from ABI Research for Wells Fargo Mobile (September 2009).
ranked the No. 1 website out of 68 leading U.S. corporations’. Websites
for technology innovation by the Brookings Institution (July 2009) and
was awarded two Monarch Innovation Awards by Barlow Research for online
services for small business, including Foreign Exchange Online and My
Spending Report with Budget Watch (February 2009).
About Wells Fargo Insurance, Inc. Wells Fargo Insurance, a
Minneapolis-based company, is a full-service independent insurance
agency that's been helping customers protect what they value since
1903. Today, Wells Fargo Insurance is one of the largest insurance
agencies affiliated with a bank in the United States and provides a wide
range of protection solutions, including auto, home, life, renters,
business property, business liability, commercial auto, workers’
compensation, flood. Other insurance products, as well as identity
theft and payment protection.
Wells Fargo &. Company is a diversified financial services company with
$1.2 trillion in assets, providing banking, insurance, investments,
mortgage. Consumer and commercial finance through more than 10,000
stores and 12,000 ATMs and the Internet (wellsfargo.com and
wachovia.com) across North America and internationally.